Transformation, which is inevitable, requires DATA and DATA requires Analytics. In order to get maximum value out of Data & Analytics, a data-oriented culture, consisting of people, organization, technology and processes, needs to be established. SabancıDx D&A CoE Services targets to enable this cultural change through a programmatic approach that consists of organizational awareness, use case implementation(s) & deployment(s) and continuous know-how transfer through in-class and on-the-job trainings.